Why You Should Focus on The Front end of Your Business’s Website

Jitu Bhaskar
7 min readJul 23, 2020

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Introduction

When it comes to the duties of a CEO, the job is much more demanding in recent times, as it has ever been. Everyone excepts the most from you, whether is business growth or company reputation in the market. As a CEO, balancing the tasks you need to focus on may get tough with time, but that’s why it is one of the highest paying jobs across industries.

In this blog, we will talk about how front end development should be a primary focus for CEOs, to ensure they can keep the users and clients satisfied to the peak and help improve the business in customer vertical.

Websites are one of the greatest assets, or liabilities (if done wrong), one can have for their business’s online presence. No matter the service you provide, or the scope of your business, a website is a mandate for improving reach over the internet. As a CEO, all these tasks would fall under your supervision, so you will be the one to approve and finalize the design and development paths for your website.

Photo by Kylie Haulk on Unsplash

No matter if you hire front end developers or a web development company, they will do the things just as you want them to, even perfect the ideas you tell them about, but it will be you who would have to decide on what you actually want. We have listed the three components of front end development, you should personally keep a check on, as the CEO.

The three components of front end design and development:

1. Design

Keeping it minimalist

Even though most design are love or hate for a set of users, in our personal experience as a web development firm, there are way fewer haters and way more lovers when it comes to minimalist design. With the age of automation, users are directly shifting towards trends that are catchy and provide only the information they seek.

Photo by Nadine Shaabana on Unsplash

Everyone is free to have their very own definition of minimalist, it is subjective to the comparison with the competitors while staying true to the definition of minimalism. This is how it works for every business niche and is one of the most important things to be kept in mind while getting the frontend of your website developed.

The top challenges you might face with minimalist design

It’s tough to get it right

People usually have a misconception with minimalist design, and it is that it is simpler to achieve. Certainly, fewer design elements may be simpler to achieve, but getting it right would take more effort than a fuller design. You can make so with hiring web designers for the latter, but you will need some of the best web design services for a good minimalist design.

• Limited space to communicate

This particular design language literally boasts let the design talk phrase, but things may tip to the downside when the customer is looking for more information. Finding a balance isn’t just the task of a web designer, you as the CEO will have to choose what your customers want and plan the design accordingly.

It may cost more than a normal design

You might have figured already, you will certainly need experts for this particular design. Also, it may seem like being overcharged with this one, due to minimalism in design elements, but you pay for the experience of the web designers, not the quantity of design.

2. SEO

Planning ahead of website creation

The front end design and development must both be done with SEO in mind, even though it is particularly the job of your Digital marketing manager and Front end development head, it is your job to have them work together. This is one particular problem you will face in many domains, and it would be to ensure two different teams work together to make a project successful.

Photo by Merakist on Unsplash

SEO and front end go hand in hand, and the CEO’s job is to ensure the final website is SEO compliant on all terms. There is a huge list of things to check, and if you hire a quality web development agency, the know-how to make SEO and Front end teams work together. But it is always good to know the things which can go wrong in the process, so here’s a brief on them below.

Not having a keyword strategy

People usually miss it out and think the website once made, will automatically rank on top of SERPs. The truth is completely opposite, you can’t just hire a contract based SEO team to do a one-shot SEO for your website. We believe every CEO should personally look into the target, to make it work efficiently.

Compromising on content

No matter who tells you content isn’t necessary, it is one of the most important parts of a website right now and for the future. The content of your website should be clean, clear, and error-free. You should self-evaluate the content or hire an expert editor to do so, as it will highly affect the front end of your website and the users who come to visit.

Planning for only till the launch of the website

SEO and content are two things that must go on until you want your website to rank. Thanks to Google updating its search algorithm, the only way to stay on top is by building authority. The only way that is going to happen is with continuous SEO work and content creation for your website.

3. Development

Choosing the library/framework that would suit the best

Well, one of the most important things to decide upon, when getting the front end of a website developed, is the framework to use for it. There are a good number of frameworks available for quality front end development, and usually, the front end development company would help you decide the one which best fits your requirements.

The right front end framework will change a lot of things and ease the various process in the bigger picture. There are a lot of things to be decided on the CEOs part in this case, as developer availability is different for each region, and then there’s a choice of hire front end developers remotely.

To make things easier, you can find below briefly explained a list of top front end development frameworks you can choose from.

React

React is a JavaScript library developed by Facebook to bring mobile and web closer. It is one of the most popular front end libraries due to the availability of massive customization options, along with full flexibility to create whatever the business requires. The biggest advantage of choosing React JS development services, is an easy future migration to mobile apps through React Native, giving you an option of getting a cross-platform app migrated from your website.

Angular

Angular JS has been a top choice amongst web development companies due to its capabilities which show when developing a single page application. Angular JS is an open-source framework, further enhancing its capabilities to fit in your requirements in the product you aspire to create. Researching on the front end development services and technologies would not only help you get the web app faster but will also help you save cost to get it developed, no matter the AngularJS development company you hire.

• Node

Node isn’t exactly a framework, it is a server-side runtime environment. Node JS will enable full-stack stacks like MEAN and MERN, which can make web development much more feasible and easier to work upon. Using Node with other front end frameworks will all come under the JavaScript development services you opt, along with someone who can work with databases. If you are planning for mobile solutions in the future, Node JS development services should be highly considered to smooth complete website development.

Conclusion

Getting the front end right sets you on the road to success, as users would be interacting with it directly. The three verticals mentioned above are completely interconnected, and the CEO can efficiently act as the entity who makes sure the 3 pieces to the puzzle fits perfectly.

Doesn’t matter if yours is a startup or SME business, this post was created neutral to what CEOs of every online business should keep their special check on. All the components of the front end listed above are used as an umbrella term, and ensuring they all perfectly fit together and made per your requirements can be very beneficial for your business.

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Jitu Bhaskar
Jitu Bhaskar

Written by Jitu Bhaskar

Loves working with Startups and Entrepreneurs to create a better world. CEO & Blockchain Application Developer but a creator by heart.

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